iJustine

iJustine is the online name of Justine Ezarik, an American YouTuber, actress, and livestreamer known for early viral videos and technology-focused content.

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Justin.tv: A live-streaming platform launched in 2007 that later became Twitch. Ezarik broadcast her life on the platform during her early rise as an internet personality.
Technology journalism: Reporting and commentary about technology, products, companies, and their effects. Her reviews and coverage of consumer technology form a prominent part of her video work.
Justine Ezarik: An American online creator, actress, and livestreamer known professionally as iJustine. This is Ezarik's real name; iJustine is the public-facing name associated with her career.
Celebrity culture: The social practices and media systems through which public figures gain attention and status. Her career shows how online audiences can create celebrity beyond traditional entertainment industries.
YouTube: An online video-sharing platform launched in 2005, where users upload, view, and share videos. Her video diaries and later technology videos helped establish her as a YouTube creator.
Twitch: A live-streaming platform best known for gaming broadcasts and interactive creator channels. She has used livestreaming to connect with audiences through games and live commentary.
Philip DeFranco: An American YouTuber known for online news and commentary videos. His early YouTube success offers a contemporary comparison to Ezarik's rise as a web-video personality.
Participatory culture: A media culture in which audiences also create, circulate, and respond to content. Her viral moment depended on viewers sharing and discussing a video across the web.
Viral video: A video that spreads rapidly through online sharing and media attention. Her iPhone billing video became an early example of personal internet footage reaching a mass audience.
The Annoying Orange: A comedy web series featuring talking fruit, created by Dane Boedigheimer. Ezarik appeared in the series, extending her online career into scripted web comedy.