People for the Ethical Treatment of Animals

People for the Ethical Treatment of Animals (PETA) is an American animal-rights organization that campaigns against animal exploitation and promotes veganism.

Animal testing: The use of nonhuman animals in experiments, product testing, or scientific research. PETA campaigns against animal experiments and urges companies and regulators to adopt alternatives.
Ingrid Newkirk: A British-American animal-rights activist who co-founded PETA and served as its longtime president. Newkirk has led the organization’s campaigns and public messaging since its founding.
Silver Spring monkeys: A group of macaques whose treatment in a Maryland research laboratory became the focus of a major animal-rights campaign in the early 1980s. The case brought national attention to PETA soon after its formation.
I'm Not a Nugget: A PETA campaign using a talking chicken nugget to encourage children to avoid eating animals. The campaign exemplifies PETA’s direct, sometimes controversial approach to public education.
Factory farming: Industrial livestock production that raises large numbers of animals in intensive conditions. Opposition to intensive animal agriculture is central to PETA’s campaigns and vegan advocacy.
Alex Pacheco: An American animal-rights activist who co-founded PETA and helped expose conditions at a research facility in Silver Spring, Maryland. His role in the Silver Spring monkeys case helped establish PETA’s early public profile.
Animal Liberation Front: A decentralized movement that uses illegal direct action to oppose animal exploitation. Its tactics contrast with PETA’s legal advocacy and public campaigning.
PETA's euthanasia practices: PETA’s euthanasia of animals at its Virginia shelter, a practice criticized by opponents and defended by the organization as a response to severe suffering and limited adoptability. The shelter’s euthanasia rate has become one of the organization’s most persistent controversies.
Fur trade: The commercial breeding, trapping, and killing of animals for their pelts. PETA uses public campaigns to oppose fur production and consumption.
Joaquin Phoenix: An American actor and animal-rights advocate who has appeared in campaigns against animal exploitation. PETA has used celebrity advocacy to draw attention to animal-rights campaigns.

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