Pepsi

Pepsi is a cola-flavored carbonated soft drink sold by PepsiCo. It is known for its rivalry with Coca-Cola and its distinctive brand identity.

Caleb Bradham: Caleb Bradham was an American pharmacist who created Pepsi-Cola in New Bern, North Carolina. Bradham developed the drink and first sold it at his pharmacy.
Coca-Cola: Coca-Cola is a cola soft drink created in 1886 and sold by The Coca-Cola Company. It is Pepsi’s principal rival in the long-running cola competition.
Diet Pepsi: Diet Pepsi is a sugar-free cola variant of Pepsi introduced in the United States in 1964. It adapts the flagship drink for consumers seeking a low-calorie cola.
Michael Jackson: Michael Jackson was an American singer, songwriter, and dancer whose global popularity shaped popular music. His 1980s Pepsi advertisements brought a major music star into the brand’s identity.
Brad's Drink: Brad’s Drink was the original name of the beverage later called Pepsi-Cola. It was the formula’s first commercial identity before the Pepsi name.
Pepsi Challenge: The Pepsi Challenge was a blind taste-test promotion comparing Pepsi with Coca-Cola. The campaign made perceived taste differences a public contest between the brands.
Pepsi Zero Sugar: Pepsi Zero Sugar is a no-sugar cola sold as a variant of Pepsi. It is a contemporary zero-sugar alternative within the Pepsi product family.
Pepsi Number Fever: Pepsi Number Fever was a 1992 promotional campaign in the Philippines that triggered unrest after a printing error produced a winning code on many bottle caps. The campaign shows how a promotion tied to Pepsi could produce serious consequences.
Pepsi-Cola: Pepsi-Cola is the original branded name of the soft drink now commonly called Pepsi. The name Pepsi emerged from this earlier form of the brand.
Cola wars: The cola wars are the commercial rivalry between Coca-Cola and Pepsi, especially in advertising and market share. Pepsi’s competition with Coca-Cola is the central example of this broader rivalry.

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