Rotten Tomatoes

Rotten Tomatoes is an entertainment website that aggregates critics’ reviews and audience ratings for films and television shows. Its Tomatometer classifies reviewed titles as “Fresh” or “Rotten” based on the share of positive reviews.

Tomatometer: Rotten Tomatoes’ score showing the percentage of counted critics’ reviews that are positive. This percentage is the site’s signature measure of critical reception.
Film criticism: The analysis and evaluation of films through reviews, essays, and other forms of commentary. Rotten Tomatoes organizes and summarizes professional film criticism.
Metascore: Metacritic’s weighted score summarizing professional reviews of a film, television show, or other cultural work. It combines review grades into a score rather than counting positive reviews.
Goodhart's law: The principle that a measure can stop being useful when it becomes a target for optimization. Marketing pressure around scores illustrates how a reception measure can acquire incentives of its own.
Audience Score: Rotten Tomatoes’ measure of audience approval, based on ratings submitted by users or verified ticket purchasers. It presents audience sentiment separately from the critics’ Tomatometer.
Television criticism: The analysis and evaluation of television programs and episodes. The site applies its review aggregation beyond theatrical films.
CinemaScore: A market-research company that surveys opening-night moviegoers and reports audience grades. It samples theater audiences directly instead of aggregating published reviews.
Algorithmic bias: Systematic distortion in an algorithmic system that produces unfair or inaccurate outcomes. Selection and classification rules shape which reviews count and how reception is represented.
Certified Fresh: A Rotten Tomatoes designation for qualifying films and television seasons with sustained high Tomatometer scores and enough reviews. The badge turns a score threshold and review-volume rules into a prominent distinction.
Film marketing: The promotion of films to audiences through advertising, publicity, and distribution strategies. Studios and distributors may use high scores or badges in promotional campaigns.

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