Knowra Strategy Strategy Strategy is the art of aligning long-term aims, resources, and actions to achieve objectives. It guides choices about where to act and what to leave aside.
Objective : An objective is a defined result that an individual or organization seeks to achieve. Strategy begins by specifying the results that choices and resources should serve.
SWOT analysis : SWOT analysis examines an organization's strengths, weaknesses, opportunities, and threats. It organizes internal and external conditions that shape strategic choices.
Military strategy : Military strategy is the direction of armed forces and resources toward political and military objectives. It is a classic setting where aims, means, and adversaries must be aligned.
Sun Tzu : Sun Tzu was an ancient Chinese military thinker traditionally credited with writing The Art of War. His work treats deception, positioning, and victory without battle as strategic concerns.
Operational effectiveness : Operational effectiveness is performing activities more efficiently or skillfully than rivals. Efficiency can improve results without establishing a distinctive strategic position.
Resource allocation : Resource allocation is the distribution of limited assets, effort, or attention among competing uses. Strategic choices commit scarce resources to some priorities rather than others.
Scenario planning : Scenario planning develops multiple plausible accounts of future conditions to test decisions against uncertainty. It helps strategy remain robust across several possible futures.
Business strategy : Business strategy is a company's approach to creating value and competing in its chosen markets. It applies strategic choices to customers, competitors, and business resources.
Carl von Clausewitz : Carl von Clausewitz was a Prussian general and military theorist whose unfinished work On War examines the nature of war. His account links military action to political purpose and uncertainty.
Business plan : A business plan is a document describing a venture's aims, operations, market, and financial expectations. A plan records intentions; strategy concerns the choices that give them direction.
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